Self-promoting my own art often feels like I've become a snake oil salesman. The title of my first self portrait came to mind first. The newspaper clipping on the frame tells his tale. Another southerner heading west. "Max Glitz" was an alter ego name I chose for myself as a fine artist. It's even been my e-mail name for decades now. Surprisingly I've stepped into that alter ego, but not as the dark Dr. Glitz, who's just another role on the stage.